Once upon a time we created News Feed to share construction site updates with the click of a button. However, property developers are getting creative and offer a lot more information through this feature.
Find out how others use News Feed to their advantage with these best practices.
Homebuyers love to know who’s working behind the scenes. Buying a house is an important and emotional purchase. Naturally, they want to get to know everyone involved. Introduce yourself and your team to boost engagement. Investing in engaged customers is a wise choice as they act faster, meaning signed documents and paid invoices will arrive swiftly.
Introduce your customer to their new neighbourhood. Maybe there’s an excellent bakery, a trendy restaurant or a fine green space in the surroundings? Let them know! When you buy a house, you’re inevitably becoming a part of a new community. After all, you’re not just the company building their house, you’re the people behind their home.
Delays. They get the best of us. Do you remember the last time your flight got delayed? Most people remember such events with perfect precision. Why? Because frustration sticks. Luckily there’s an antidote for this gloomy mood: information. When the airline updates their passengers the mood lightens instantly.
When plans change today’s customers want to be informed asap. They expect swift communication at all times. With News you can create an update and inform your homebuyers in a matter of seconds. By choosing transparency you’ll build trust and boost customer satisfaction.
Taking a break? Create an announcement to update everyone in a matter of seconds. This way you can relax without a care in the world. 🧘
Once your team is out you can activate the out of office banner in your company settings.
Customer satisfaction and customer engagement rises when pictures of the construction site are shared on a regular basis. Some property developers are taking it to the next level with timelapse videos, a real treat for clients. On a tight budget? No worries. You can easily shoot a video with your smartphone. Drones are completely optional. 😉
Would you like to shine a light on a particular document? Why not make a news post with a striking visual? When customers log in, the news feed is the first thing that catches their attention, making it the ideal place to remind them of a decision or invoice.
f your organisation has a marketing team, it’s time to meet up. There’s a good chance your colleagues have already made some engaging content that can be shared. Lean on their expertise to get inspired. #teamworkmakesthedreamwork
Walking the talk... At Ziggu we help property developers to become more customer centric, so obviously we need to be top of class ourselves. CEO Yannick Bontinckx explains how "human" elements play a crucial role in that approach.
It’s quite a mouthful, but it’s a sentence that Ziggu’s team is very proud to say. In just three years — the platform was launched in late 2018 — Ziggu has attracted some of the biggest players in Belgium’s real estate world.
They’re the ones helping people find their way in a new tool, the ones who listen to feedback, the friendly faces who make everything easier. They are… the Customer Success team!